As competition in online marketing is at an all-time high, there is a need for you to refine your marketing and customer support. This is to ensure a different and better type of service that will, in the long run, boost conversions. Omnichannel is an approach to...
Social media marketing is integral to businesses. It is a cost-effective way for brands to develop huge awareness for themselves. As small businesses usually have limited budgets, social media marketing is also a great way of being able to reach many people without...
Many marketers do not know how much to allocate for social media marketing and most end up spending too much. Budgeting for small businesses can be tricky, and it is understandable. Studies show that up to 50% of small businesses fail within the first five years. This...
Social media is a great place to market your products. With billions of active users, you already have your customers waiting for you. There are many ways marketers use to increase traffic and conversions on their social media pages. However, many business owners and...
It is no longer a secret that social media plays a significant role in any customer service strategy a business wants to employ. The size of the users is a clear indication as to how much people prefer social media platforms to any other form of communication....
Social media has given customers an easier and flexible way to send in comments and reviews, be it negative or positive. By simply navigating to a business’ page, they can leave comments under their posts or by sending a direct message. Brands usually have a...
