November 6, 2020 
Zebrabuzz has a special feature known as the ‘e-commerce in Messenger, ‘ which allows you to sell your products on Facebook Messenger easily.
This feature automates buying and selling on your Facebook Messenger so that via the virtual shop, customers can browse through your products and make purchases.
To do this, they add the preferred products into their cart and complete the purchase by checking out.
However, this is not the case every time. Many times, after browsing through products and adding them to their cart, customers leave them there without buying.
Studies show that 90% of shoppers leave an e-commerce store without completing the purchase. This means that the products are left in their carts.
You are not alone, and there is nothing wrong with your products. Many online businesses would have at one time experienced an abandoned cart by a customer. It can indeed be frustrating for you to have many of your customers leave without completing an order.
As a business owner, if you do not find a way to put an end to this, you will end up selling less than expected, which is bad for business.
However, with that being said, there is a solution to abandoned carts – the Zebrabuzz abandoned cart recovery reminder tool.
This is a default tool of Zebrabuzz’s e-commerce in Messenger feature that will help pull your customers who may have abandoned their cart back to your store to complete their purchase and make payment.
This will, therefore, boost your business and increase sales as more and more customers will be encouraged to come back to complete their order and checkout.
Zebrabuzz’s Abandoned Cart Recovery Reminder and Customer Satisfaction
Zebrabuzz’s e-commerce in Messenger has a tool that can automatically send reminders to any of your customers who has abandoned products in their carts without checking out.
By bringing back customers who had initially given up and left, your lost sales will be recovered, and this will, in the long run, boost your sales and grow your business.
Customers abandon their carts due to many reasons. It could be because they simply forgot or after adding all the products and summing the prices up, it was higher than their budget.
Some customers also leave products in their carts with the hope that they will receive an abandoned cart recovery reminder with a discount on the products that they have added.
This means that there are some of your customers who are waiting for this tool to work and send them a message.
Not getting this message could make them disappointed in your customer service. They may never return or could share negative views about your business to others which will not bode well for your business.
The abandoned cart recovery reminder tool of Zebrabuzz’s e-commerce in Messenger feature is not only important because it brings back customers, but it can also show a commitment to customer satisfaction, especially to people who genuinely forgot to complete the order.
By reminding them of their order status, which is uncompleted, they will be able to come back to do the needful.
How the Abandoned Cart Recovery Reminder Tool Works
The Zebrabuzz e-commerce in Messenger feature can send an abandoned cart recovery reminder to a customer of yours who has abandoned his or her cart within 23 hours after the product was added without checking out.
The timeframe will have to be set by you. That is, you get to decide how soon you want the reminder to be sent.
The abandoned cart reminder can be sent through several different means. It can be sent via email, Facebook Messenger, and as an SMS.
The recovery reminder has two messages. They carry the product details in the form of slideshows which reminds the customer about all the details of the product like quantity, colour, delivery address, and so on.
A ‘Checkout Now’ button also accompanies the abandoned cart recovery reminder so that the customer can click on it from their SMS, email or Facebook Messenger and get redirected straight to the checkout page to complete the order.
That is after the reminder has been sent, customers do not have to visit your store to access their cart manually.
They can do so by clicking on the button, which automatically takes them directly to the appropriate page.
Although the Zebrabuzz e-commerce in Messenger feature can send recovery reminders via several platforms, it needs the customer’s phone number and emails to send via SMS and email, respectively.
Zebrabuzz puts the power of how you want your recovery reminder tool to work in your hands. Meaning you can set it to work in any way you prefer.
You can set settings like the timeframe you want the reminder sent after the order was left abandoned, the platforms you want to send the reminder to, and so on.
When your customers get this recovery message from you, they will be reminded of their products and will also be motivated to come back to the checkout page to complete the sales cycle.
Also, you can borrow a page from most businesses’ books by offering juicy discounts.
When your customers see that there is a limited discount offer on the table, they can be more motivated to come back to your store to complete their order.
Therefore, for a business to continue improving and boosting sales, it needs to ensure a good percentage of the 90% who leave without completing their orders, return to checkout. This will boost your sales and grow your business.
